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HACKtivation, San Francisco

This weekend, Arrow Root Media’s very own Kyle Stewart will be holding this year’s HACKtivation hackathon in San Francisco, where several non-profit and other socially aware groups will get together to collaborate on projects for their causes, focusing on homelessness this year. The event serves as a time for the community to get together and […]

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Introducing Digital Strategy Services, the new SEO

SEO is no longer a solution in and of itself. SEO must be paired with content marketing and social media to establish relevance in the new semantic web.

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WordPress Resources – 2013 Spring Edition

This past March, I taught a WordPress Intensive at The Hub in San Francisco, as part of their ongoing educational series, Hub Workbench. The intensive was geared towards people getting started with WordPress. At the end of the course, most of the students were left with more questions than they had come in with. Personally, […]

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What Kind of CMS’s Do Museums Use?

First – I know my mom and other folks who are not as tech savvy as others will probably read this – so I’ll answer their question first – what’s a CMS? Well, CMS stands for Content Management System – basically – it’s software to help people manage their content for their websites. I imagine […]

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More WordPress Classes in 2013

We love teaching. And we’re no strangers to teaching WordPress around these parts. In fact, we’ve spent over 500 hours teaching and training folks on WordPress alone. So we’re really excited to announce this new class. In partnership with The Hub (an incubator for “where change happens”), we’ll be teaching a new WordPress in their […]

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Creating a Top Performing Website

We were recently asked by Dancers Group in San Francisco to write a Top Ten Tips for building out a website. We’ve worked with many arts organizations (including Dancers Group as of 2012), so this was quite fun to do. Especially because we were writing for artists. Below is the full article, as published in […]

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Artfully WordPress Plugin Release

Exciting news! We started working with Fractured Atlas this past Summer on a new WordPress plugin for And now – the WordPress plugin we’ve been working has just been released and ready for downloads. Why is this exciting? What does it do? And what is Well – for answers to this and more […]

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WordPress 3.5

We just posted this on our Status Blog, but thought we’d post it here as well. Our Status Blog is mainly for clients that are hosted with us. More on that later. For now, here’s the WordPress 3.5 announcement : There’s a new version of WordPress due out today. WordPress 3.5 includes many new features. […]

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Healing, Commitment, and Vision

On October 19th, I was hit by a car while riding my bike. 5 months later, I did my first ever triathlon with my sister. Below is my story of how and why. First – a little bit about my injury. When I was hit by the car, I was launched off my bike and […]

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New Basecamp

For those of you who’ve worked with us, you know we regularly use Basecamp to manage all of our client (and internal) projects. It’s been a great place to manage todo’s, milestones, and store those important project files. But many of our clients have said that it’s simply, well…old. And we’ve agreed with them. There […]

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Misnomer Dance, Live Online

We’re proud to announce that we are partnering with Misnomer Dance Theater to stream their performance live from the Joyce Soho. The performance and live stream will happen tonight (Friday) at 7:30pm. You can catch the action on the LiveStream channel or watch the embedded video below.

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WordPress 3.1 Book Giveaway – Free!

The last few blog posts I’ve posted here have all started out with “exciting news” – this one’s no different as we’re doing a Giveaway of a WordPress book! WordPress 3 Complete by April Silver is a thorough guide on all things WordPress and even includes code samples if you get the e-book. We’ve got […]

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New Directors / New Films New Website

There’s no other way to say this – we’re really proud to announce the launch of NDNF’s new site : In collaboration with the MoMA and the Film Society of Lincoln Center, we built a custom WordPress theme to house the film festival’s lineup. In celebration of the festival’s 40th anniversary, we developed a […]

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MTV Act Launch

We’ve got super exciting news – a project we’ve been working on with MTV + Purpose is finally out in the wild! Together with the fantastic design and strategy team at Purpose, we developed a custom wordpress plugin for MTV’s Act Blog, helping move people towards collective action. Some of the basic tech details … […]

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Raising Money on Facebook

Either you’ve got a Facebook page (or you about to set one up). Either way, you’re probably wondering how to use that page to generate some cash. You’re not the only one. So the good folks at Nonprofit Webinars put together this great webinar on just that – how to use facebook to help your […]

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Ear Studio

EarStudio Relaunches New Site in WordPress

It’s been a busy few months. In addition to launching a new photography site, this past November, we helped relaunch, a digital media studio founded by artist Ben Rubin. Ben has collaborated with great folks like Laurie Anderson, Paul Virillio and Diller+Scofidio/Renfro. In 2007, he was commissioned to install Moveable Type in the NYTimes building. Using WordPress […]

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