Published by Alex Bornkessel, Fly4Change serves several purposes. Inspire the use of social marketing as an approach to social change by discussing current trends, research and work in action. Showcase how social marketing and social technologies can come together to create sustainable social change. Provide a resource for social marketing networks and practitioners to learn, grow and fly. Discuss how we make our world better.

Make no mistake – Alex had been posting great content for quite some time. But she hadn’t updated the look of her site in some time. By doing an audience analysis, and several design iterations, we helped Alex redesign and redevelop her site from the ground up.

Yay! RT @arrowrootmedia: RT @briellenyc: @socialbttrfly the newest design are en route… Get ready for another dance party! cc: @jackomo

— Alexandra Bornkessel (@SocialBttrfly) December 5, 2012