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The Economy of Free

By producing and promoting your work online, you must develop a strategy for free. I learned this from Chris Anderson who popularized the term, “The Long Tail.” He is now writing a book about the economy of free. This year, we saw Radiohead lead the way in free by “giving away” their music. By allowing fans to set …

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Buddy Ebsen Hackett and The Defibulators

Buddy Ebsen Hackett is The Defibulators marketing “arm” for The Defibulators, a brooklyn based musical act. Who-ee! This is the first version of a promo video for The Defibulators‘ new album. All songs by The Defibulators thedefibulators.com Buddy Hackett introduces: The New Album by the Defibulators from Jaki Levy on Vimeo. playful disclaimer: titles of …

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Setup a photo Slideshow

Flickr is great for managing your photos on your site. I use flickr to keep in touch with friends, posting new content to my site, and even email marketing. If you’re using flickr for the first time, you can read Getting the Most Out of Flickr. Otherwise, I’ve listed a few tools and links below. …

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Artists on the Web | Learning to Love You More

 I was thinking about how artists translate their work online and came across this great article on Creative Capital.org. The article looks at interesting web projects that artists put together as an extension of their work. I remember seeing (and loving) one of the projects, Learning to Love You More by Miranda July and Harrell Fletcher. The project …

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Strategies for Online Outreach at The Field | Spring 2008

This month, I am leading a workshop at The Field called Strategies for Online Outreach. In addition to looking at online marketing, I am hoping that the working artists in this workshop will begin developing interesting online projects. I was thinking about how artists translate their work online and came across this great article on Creative Capital.org. The article …

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Reality is a Lie

Photoshop remixing reality – this ain’t news. But…there’s been an evolution. Now users can “stretch the truth” even more. with this awesome piece of software, developed by a neuroscientist. Some of the new tools for removing tourists from photos, stretching pictures without distorting faces and making reality flexible are free and online. Mr. Baldassi’s photo-editing …

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Dance/USA Winter Conference | Day 2

This weekend, Kristin Sloan from The Winger, Chris Elam, and myself (Jaki Levy) led a workshop at the annual Dance / USA winter forum in Los Angeles on Recording, Producing, and Sharing Online Video. The workshop was well attended by the dance company executive / managing directors, development and outreach staff, and the attendees had some good questions. One …

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Dance USA Winter Conference | Broadening, Deepening, Diversifying

This weekend, Chris Elam, Kristin Sloan, and myself are at Dance USA’s Winter Forum. Together, we’re leading a workshop for dance organizations, helping them develop strategies for video. To open  the conference, Jerry Yoshitomi led two workshops. The first workshop dealt with developing a plan for audience research. Both workshops were very informative. This post will cover the second workshop …

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Video Solutions

As lots of videoBloggers know, YouTube is great because of the large audience. However, the quality lacks, and users can’t download any of your videos directly from the site. (You can however use a service called DownloadYouTubeVideos to do this – but the quality is still poor) So, what else is out there? I’ve briefly reviewed some good video …

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Interactive Ads on…Television?

NBC Universal and TiVo are two companies making television history. The two companies recently struck a deal that would create CLICKABLE ADVERTISEMENTS. From the NYTimes “With proliferating media options and changing consumer behavior, our clients are asking for new ideas, better metrics, and more accountability,” Mike Pilot, president, NBC Universal Sales and Marketing, said in a statement. …

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Media Madness at The Kitchen

Darian Dauchan’s Media Madness directed by Margaret Perry premiered at The Kitchen’s Counter Culture series. The show features live video and pre-rendered video pieces and is a “multi-media” extravaganza.     You can read an in-depth interview with Darian in The Ithaca Times or check out this great interview in The Ithacan. I’ve been working on the show as …

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Misnomer Dance at Skirball

As part of Misnomer Dance’s residency at Skirball, I put together these two videos to help promote their show, Future Perfect. Within 48 hours, we had over 2,000 views. The show sold out an 800 seat theater on the 2nd night. For a full catalog of videos, visit this page.

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Ralph Lauren :: Multi-Screen Project

Produced for Ralph Lauren’s flagship store in New York City on Madison Ave and 72nd Street. The work was designed to play on 4 plasma screens simultaneously. The video was produced from a series of still images taken by myself and Robert Moon. For more on the project, visit the blog for documentation and research. …

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Mirrors

Here is part I of Moment Capturing, part of my collaboration with Dee Harvey Here is part II. I shot Part I, Dee shot Part II.

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